Factfulness: Gaining a Better (and More Hopeful) Perspective of Today's World

Factfulness: Gaining a Better (and More Hopeful) Perspective of Today's World

In 2019, a step back to look at what’s happening is daunting - from dozens of mass shootings to economic uncertainty, volatile foreign powers, cyber-threats, questionable privacy, rapidly evolving technologies, cultural dissent, and more, a sense of being scared and overwhelmed seems reasonable. But are things as bad as they seem? Swedish statistician Hans Rosling and his son Ola Rosling in their 2018 book, Factfulness, take a step back from the fray to analyze trends and data to see whether our lives are getting worse or better, and show that in the grand scheme perhaps things are better and more hopeful than mass-media-fueled majority majority of everyday people might realize.

Factfulness is about understanding how our instincts program us to exaggerate situations and distort our perception of reality in ways that further exacerbate problems and how we react to them. In his book, Rosling outlines ten of these fundamental instincts and how to combat them to cultivate shift towards a perception based in fact that will ultimately alter the way we think, feel, and behave as a result.

Here’s a summary of some key insights and lessons for building a more “factful” perspective:

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Business Planning: Navigating the Early Stages of Business Growth

Business Planning: Navigating the Early Stages of Business Growth

Small-businesses and start-ups range widely in their problems, patterns, and journey, and categorizing those experiences in a meaningful and useful way can be challenging. Yet, despite the uniqueness of their process, almost all entrepreneurs share a similar set of responsibilities. While timeframes, product complexity, organizational structures, and strategic goals vary, every entrepreneur faces at least three core responsibilities for their business: Survival, growth, and direction. These shared responsibilities occur continuously, simultaneously, and yet sequentially, since only if/once successfully managing one can the others be effectively addressed. Therefore, these ongoing activities might also might be considered as three cyclical stages of progress that all small-business owners face.

This article will discuss three core questions that any business owner should be able to answer clearly, concisely, and specifically at any stage if they want to navigate the difficult cycles of growth.

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Business Basics: Professional Business Plans & Why Every Small Business Needs One

Business Basics: Professional Business Plans & Why Every Small Business Needs One

Who is your ideal/target audience? What are the best channels and strategies to market your product? How will you differentiate your product or service from your competitors? How do you plan to scale six months, twelve months, twenty-four months from now? If you cannot answer these questions clearly, succinctly, and effectively enough, it’s very likely that your business is suffering for it. These are questions that must be answered not just at the outset of building a business, but repeatedly and consistently as your organization and understanding evolves with markets, technology, and the times. An actionable, thorough, and detailed business plan provides the answer to these questions and many more - and is critical to providing clarity and direction for yourself and others who invest their time, energy, or dollars in your business.

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